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London, United Kingdom; Gatwick, United Kingdom; Greater Manchester, United Kingdom; Reading, United Kingdom; Liverpool, United Kingdom
iconDate posted:
07 April 2024

Bids & Pursuits Content Writer / Manager

Ideas | People | Trust

We’re BDO. An accountancy and business advisory firm, providing the advice and solutions entrepreneurial organisations need to navigate today’s changing world.

We work with the companies that are Britain’s economic engine – ambitious, entrepreneurially-spirited and high‑growth businesses that fuel the economy - and directly advise the owners and management teams that lead them.

We’ll broaden your horizons

Our Marketing team is the driving force behind the creativity and growth at BDO. Marketing has a broad remit here. Their main goal is to equip the business to win and there are teams covering most touchpoints of the customer journey. Highlights include a national advertising campaign, the launch of a new firm-wide sales planning process and the implementation of new digital marketing tools. Because we know that great ideas can come from anywhere, you can be sure you’ll be heard and have the chance to make a real impact. You'll be supported to build your career, but also to be yourself in the office. Help the firm succeed by staying ahead of the latest market trends, confidently implementing your ideas and collaborating with a range of shareholders. You’ll be rewarded with a great work-life balance and a career with real purpose.

We’ll help you succeed

Leading organisations trust us because of the quality of our advice. That quality grows from a thorough understanding of their business, and that understanding comes from working closely with them and building long-lasting relationships.

You’ll be someone who is both comfortable working proactively and managing your own tasks, as well as confident collaborating with others and communicating regularly with senior managers, directors, and BDO’s partners to help businesses effectively. You’ll be encouraged to identify and draw attention to opportunities for enhancing our delivery and providing additional services to organisations we work with.

BDO’s Bids and Pursuits team sits within MSC. Its core focus is winning profitable work from new and existing clients. The team prioritises opportunities and drives the pursuit and bid process to maximise our chance of winning.

We offer ‘hands-on’ support for the firm’s largest and most strategically important bids and we also maintain a suite of self-help tools, templates and an automated platform for use across the entire firm.

We are looking for an experienced writer to join our growing team. You will write and edit content for both our major pursuit proposals and for the templates that underpin our automation platform across all service lines.

In this role you’ll:

  • Write and edit content for the automated bid template system, Templafy. You will liaise with subject matter experts and create /or edit Bid templates for our automated bid proposal production system.
  • Produce professionally written proposals and pitch content that articulates the organisation’s value proposition and win themes across all service lines.
  • Work collaboratively with the business to develop the value proposition and articulate the win themes and solution narrative that support the proposal
  • Wrk closely with the wider Bids and Pursuits team members who are aligned to specific opportunities, who will seek your skills and advice as an accomplished content writer.

You’ll be someone with:

  • Proven skills in writing and editing proposal content within a complex business environment.
  • Experience in leading storyboarding sessions, participating in key review meetings/final document review, content sign-off and document production.
  • Experience of coordinating/managing and updating a knowledgebase system is also desirable.
  • Forensic attention to detail and meticulous proofreading skills
  • Proven experience of working in a bids and pursuits team (ideally from a professional services business with leadership responsibility).
  • The ability to develop senior stakeholder relationships with the gravitas to be ‘at the table’ and be seen as a trusted adviser.
  • People management skills and experience.
  • A thorough understanding and experience of bid strategy development through to ‘end-to end’ strategy execution.
  • The ability to develop networks across the firm and at all levels.
  • The ability to develop a ‘strategic view’ and challenge the status quo.
  • The ability to present concepts and ideas to teams drawing upon deep experience of large-scale bids. 
  • A degree/ relevant professional qualification is desired (but not essential).
  • Excellent time management /prioritisation skills.

An understanding of what makes good written content and how to edit it to make clear and impactful.

You’ll be able to be yourself; we’ll recognise and value you for who you are and celebrate and reward your contributions to the business. We’re committed to agile working, and we offer every colleague the opportunity to work in ways that suit you, your teams, and the task at hand.

At BDO, we’ll help you achieve your personal goals and career ambitions, and we have programmes, resources, and frameworks that provide clarity and structure around career development.

We’re in it together

Mutual support and respect is one of BDO’s core values and we’re proud of our distinctive, people-centred culture. From informal success conversations to formal mentoring and coaching, we’ll support you at every stage in your career, whatever your personal and professional needs.

Our agile working framework helps us stay connected, bringing teams together where and when it counts so they can share ideas and help one another. At BDO, you’ll always have access to the people and resources you need to do your best work.

We know that collaboration is the key to creating value for the companies we work with and satisfying experiences for our colleagues, so we’ve invested in state-of-the-art collaboration spaces in our offices. BDO’s people represent a wealth of knowledge and expertise, and we’ll encourage you to build your network, work alongside others, and share your skills and experiences. With a range of multidisciplinary events and dedicated resources, you’ll never stop learning at BDO.

We’re looking forward to the future

At BDO, we help entrepreneurial businesses to succeed, fuelling the UK economy.

Our success is powered by our people, which is why we’re always finding new ways to invest in you. Across the UK thousands of unique minds continue to come together to help companies we work with to achieve their ambitions

We’ve got a clear purpose, and we’re confident in our future, because we’re adapting and evolving to build on our strengths, ensuring we continue to find the right combination of global reach, integrity and expertise. We shape the future together with openness and clarity, because we believe in empowering people to think creatively about how we can do things better.



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